Welcome to the China Cat Sunflower Market
By: Dalton Oium
Fresh off their collaboration with Nike, Grateful Dead is back with another collab—this time with the bootleg emporium CHINATOWN MARKET!
Like most collaborations with CHINATOWN MARKET, Mike Cherman carefully developed inspiration behind this project; diving deep into Dead culture to help fully embrace the NFA-mindset. From sourcing with Deadhead to designing with Zazzcorp, Rubenowsky, and Lions, CHINATOWN MARKET teamed up with some of the biggest artists in the GD community to help ensure that their products were Dead to the core.
Influenced by Mountain Climbing, this collection features an assortment of ‘Positive Mental Altitude’ hoodies, sweaters, and graphic tees alongside a pair of tie-dye Crocs that include both Grateful Dead and indoor rock climbing attachments.
CHINATOWN MARKET’s x Grateful Dead collaboration will be available today, August 14th @ 1PM PST exclusively through thechinatownmarket.com
Published: August 14th, 2020 | Dalton Oium
In case you missed it, check out our interview with Keagan Hoffman!