“Visionary Studios” is a UK-based collective that’s been on our radar for a while now.
The fascinating part about this brand is their ability to represent real-world issues on fabric. The creatives at this brand strive to portray the dichotomy between the digital world and that of reality, ultimately using their products as a way to bring awareness to issues we currently face.
One of our favorite products is their ‘Internet Addiction’ sweater shown in the first photo above. With social media at the forefront of news and information, individuals have become dependent upon such and, thus, have developed an ‘addiction’ that they are not even aware of. On top that, by bedazzling the graphic this brand ensures that their product will grasp viewer attention and, hopefully, have more of an impact on viewers.
Along with the graphic we just mentioned, all of their products call for change. Through blatantly portraying their viewpoint on fabric, “Visionary Studios” is taking a stand for what they believe in. In times like these, we need more brands like this.
“Visionary Studios” not only contributes to fashion, but to the world as a whole. Honestly, we can’t wait for them to change the industry.